Category · 7 articles
Pricing
Guides and analyses on Pricing for e-commerce, newest first.
Pricing
Competitor price alert: know in hours, not weeks
The competitor cut its price on Friday night and you found out on Tuesday, from a customer. This guide shows what that delay costs and how to build the flow that fixes it: continuous detection, AI classification and an alert in the dashboard bell, in your inbox and on Slack, Telegram or WhatsApp.
Jul 07, 2026 · 10 min read
Pricing
Competitor cut their price: match, hold, or differentiate?
The reflex is to match instantly. But cutting your price without doing the math can destroy more margin than it brings in sales. See the discount break-even calculation, the data on Brazilian price sensitivity, and a clear rule for deciding.
Jun 13, 2026 · 10 min read
Pricing
The Free-Shipping War: How to React to a Competitor’s Threshold Without Burning Margin (2026)
When the competitor lowers the free-shipping floor, do you react, ignore it or raise yours? How to decide with data, not in a panic.
May 31, 2026 · 9 min read
Pricing
How to Calculate Markup and Margin in E-commerce: Formulas, Examples and Common Mistakes
The difference between markup and margin (and why confusing the two is expensive), with formulas, a mental spreadsheet and day-to-day examples.
May 18, 2026 · 7 min read
Pricing
How to Identify Aggressive Competitor Campaigns
70% coupon, free shipping with no minimum: learn to identify aggressive campaigns and react without destroying margin.
May 14, 2026 · 9 min read
Pricing
How to Track Competitors’ Coupons and Discounts
Coupons reveal strategy. Here’s how to monitor competitors’ promo codes and put that information to use.
May 14, 2026 · 9 min read
Pricing
Dynamic Pricing for Small Stores: Where to Begin
Dynamic pricing isn’t just for Amazon. See how a small store can adjust prices based on competitors.
Sep 12, 2025 · 9 min read