Daily collection
Every registered source is visited every 24 hours: Instagram profile, Facebook page, YouTube channel or website. A manual re-check runs a new visit right away when you need it.
About Batedor
Competitive intelligence for Brazilian e-commerce.
Batedor monitors your competitors' Instagram, Facebook, YouTube and website, identifies coupons, discounts, launches and other campaigns, and alerts your team when something changes.
At a glance
- Started
- April 2026
- Based in
- São Paulo, Brazil
- Servers
- State of São Paulo
- Sources
- Instagram, Facebook, YouTube and websites
- Support
- In Portuguese, Monday to Friday, 9am to 6pm (Brasília time)
Who we are
A Brazilian software company for people who sell online.
Batedor is competitor monitoring software for online stores, brands, agencies and consultancies. We started building it in April 2026, in São Paulo, to solve a common problem in online retail: finding out about a competitor campaign only after it has ended.
In Portuguese, a batedor is the one who goes ahead to observe the way and comes back with information. That is the job of the product: following the market every day so your team can decide on pricing and campaigns with current information.
The team is small and works close to the people who use the product. The people who build the collector and the dashboard also answer technical tickets, and customer requests shape the next priorities.
Timeline
Apr 2026
First collector
A service that visits Instagram, Facebook, YouTube and public websites and passes the content on for classification.
Apr 2026
Dashboard for companies
Each customer in an isolated workspace, with passwords protected by Argon2id, two-factor authentication and API-only integration with the collector.
May 2026
Analysis layers
Side-by-side comparison, AI reading of creatives, sentiment analysis, weekly recommendations, benchmark and a public API.
Jun 2026
Billing in reais and a site in three languages
Subscriptions through Mercado Pago, with a 14-day trial and no card. The site gained English and Spanish versions and free tools.
Oct 2026
Collector in Brazil
The collector moved to the same server as the dashboard, in the state of São Paulo, with classification done by Google's Gemini Flash-Lite.
What we do
Daily monitoring of your competitors' campaigns.
You tell us who to follow and the public links for each competitor. Batedor collects, classifies and alerts.
AI classification
The AI reads the caption, the banner and the text inside images and classifies each post into 16 campaign types, with a confidence score from 0 to 100%.
Alerts
When a campaign is detected, the alert shows up in the dashboard and reaches the channels you set up, such as email, Slack, Telegram and WhatsApp, depending on the plan.
Reports and history
Reports in PDF, Excel and CSV and an organized history to compare periods, such as one Black Friday with the previous one.
Principles
How we collect and use data.
Rules that apply to every customer, on every plan.
Public content only
We only collect what any visitor can see without logging in. We do not ask for competitor credentials or get around paywalls. Private profiles, private groups and restricted content stay out.
Evidence in every detection
Each detection shows the AI confidence score, the link to the original post and the model used in the analysis, so you can check before acting.
Minimal data for AI
To classify campaigns, the AI receives only public competitor content. Passwords and keys are never sent to AI models.
Failures in plain sight
If collection from a source fails, the dashboard shows the status and the error message for that source.
Clarity about the product
We say what is ready, what is in testing and what does not exist yet. TikTok and Meta ads collection exists in the collector but stays off in the dashboard until it is stable.
Easy exit
Cancel in one click from the dashboard, with no phone call and no retention form. Account deletion is also done from the dashboard.
Data and security
Where your data is stored.
The dashboard, the collector and the database run on a server in the state of São Paulo. AI processing uses the Google and OpenAI APIs, outside Brazil.
- Hosting
- Server in the state of São Paulo. Traffic goes through the Cloudflare proxy.
- Database
- PostgreSQL on an isolated network, with no port exposed to the internet, and daily backups.
- Encryption
- TLS 1.2 and 1.3 with HSTS. Passwords with Argon2id. Keys and secrets with AES-256-GCM.
- Access
- Two-factor authentication (TOTP) on every plan and a per-company filter on every database query.
- Artificial intelligence
- Google's Gemini Flash-Lite classifies competitor posts and images. OpenAI models generate summaries, recommendations and the answers from Sargento, the dashboard assistant. In conversations with the assistant, email addresses, phone numbers and ID numbers are removed before sending.
- LGPD
- Legal basis described in the privacy policy. Account deletion is scheduled for 7 days after the request, with time to change your mind.
Support
Talk to the team.
Support in Portuguese, Monday to Friday, 9am to 6pm (Brasília time).
Sales
Questions about plans, Enterprise contracts or billing.
Go to the contact pageCustomer support
Customers open tickets from the dashboard, under Help. Sargento, the AI assistant in the dashboard, answers usage questions at any time and opens a ticket when it cannot solve the issue.
Privacy and LGPD
Requests to access, correct, port or delete personal data go to our data protection officer, with a response within 5 business days.
dpo@batedor.com.br